Snacks · US label
Pure Protein
Birthday Cake Bar
Higher-scoring pick on this shelf: ALOHA Organic Peanut Butter Chocolate Chip Protein Bar (100/100) · Buy on Amazon ↗ (affiliate link)

The recorded US ingredient statement lists seed oils, artificial dyes and artificial sweeteners (3 of the 9 additive groups we check). Confirm the exact formula on your package.
Label checked 2026-10-16. USDA FoodData Central · How we verify labels and scores
Label review by CleanFoodScore Research Team.
Label on your package different? Tell us.
How scoring works
The clean score reads only the ingredient label. Up to 60 points come from the 9 additive groups we check: each group not on the label earns its share, and a group named only in a "may contain" note earns half. Up to 25 points come from an organic claim we have confirmed. Points that do not apply to this kind of food are left out and the rest is scaled to 100.
This product: 6 of 9 groups not on the label. No confirmed organic claim.
It is not a nutrition or safety rating.
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What do you want to avoid?
Choose additive groups to check. Your choices are saved on this browser and update your ingredient results.
Your ingredient check
3 of your 4 avoided groups are listed on this label. The clean score counts all 9 groups we check; this label lists 3.
Additive Check Details
canola oilyellow 5; red 3; blue 1; red 40; yellow 6; blue 2sucraloseThis checks your selected additives in the available ingredient text. It is not a nutrition or safety rating.
Ingredients
Pure Protein Birthday Cake Bar
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Copied word for word from the labelUSDA FoodData Central
Label data source
Ingredients and nutrition come from USDA FoodData Central, Branded Foods (FDC ID 2580785, data date 2023-06-29, release 2026-04-30). These are brand-submitted label records in the public domain (CC0); retrieved 2026-10-16. Check the package for the current label.
| Nutrient | Per 100 g | Per serving (50 g, 1 Bar (50g)) |
|---|---|---|
| Calories | 400 kcal | 200 kcal |
| Total fat | 10 g | 5 g |
| Saturated fat | 7 g | 3.5 g |
| Sodium | 300 mg | 150 mg |
| Total carbohydrate | 36 g | 18 g |
| Dietary fiber | 0 g | 0 g |
| Total sugars | 6 g | 3 g |
| Added sugars | 4 g | 2 g |
| Sugar alcohols | 16 g | 8 g |
| Protein | 40 g | 20 g |
| Net carbs (carbs − fiber − sugar alcohols) | 20 g | 10 g |
Our research notes
What to know before you choose these snack bars
The recorded ingredient label lists 21 ingredients, led by protein blend, maltitol syrup and hydrolyzed collagen. Worth noting: it lists added sweeteners (maltitol syrup and sprinkles), natural flavors, seed oils, artificial dyes and artificial sweeteners. For these snack bars, the comparison that matters most is bar style: compare protein bars, cereal bars and fruit-and-nut bars within the use you want.
- Worth checkingLong ingredient list: 21 ingredients, so read the full statement.
- Worth checkingLists seed oils (canola oil).
- Worth checkingLists artificial dyes (yellow 5, red 3 and blue 1).
- Worth checkingLists artificial sweeteners (sucralose).
- Worth checkingLists added sweeteners: maltitol syrup, sprinkles and sugar (first appears at position 2 of 21).
- Good to knowUses non-sugar sweeteners: maltitol and sucralose.
- Worth checkingLists natural flavors; the specific flavoring ingredients are not disclosed.
- Good to knowOils named on the label: fractionated palm kernel oil, palm oil and canola oil.
- Good to knowIngredient and allergen statements mention milk and soy. Always confirm the full allergen statement on the package.
You may prefer another option if…
- You avoid seed oils: the recorded label lists canola oil.
- You avoid artificial dyes: the recorded label lists yellow 5 and red 3.
- You avoid artificial sweeteners: the recorded label lists sucralose.
- You are limiting added sugars: it lists maltitol syrup and sprinkles.
Compare this against other snack bars
- Bar style. Compare protein bars, cereal bars and fruit-and-nut bars within the use you want.
- Protein, fiber and sugars. Check the whole-bar serving and weight when comparing nutrition.
- Full recipe. Read coatings, fillings, sweeteners and added fibers.
Keep reading
- Seed Oils on food labels: names, which foods have it and what to buy instead
- Artificial Dyes on food labels: names, which foods have it and what to buy instead
- Artificial Sweeteners on food labels: names, which foods have it and what to buy instead
- Compare every label we have recorded on the snack bars shelf
- Browse the snack bars shelf
References
- Pure Protein Birthday Cake Bar: brand-submitted label record (FDC ID 2580785) USDA FoodData Central
- Added sugars on the Nutrition Facts label U.S. Food and Drug Administration
- Protein Harvard T.H. Chan School of Public Health
- Aspartame and other sweeteners in food U.S. Food and Drug Administration
These notes summarize the linked ingredient record and public references. Records may come from manufacturer pages or USDA FoodData Central brand-submitted labels. They are not medical advice or a nutrition, allergy or safety rating, and the maker’s claims are not independently verified here.
Frequently Asked Questions
Does Pure Protein Birthday Cake Bar contain seed oils?
The recorded ingredient statement lists seed oils. Review the full statement for the exact ingredients.
Does Pure Protein Birthday Cake Bar contain artificial dyes or MSG?
The recorded ingredient statement lists artificial dyes or MSG. Review the full statement for the exact ingredients.
What is the verification standard for this product?
The complete ingredient statement was recorded from the linked product-specific source on 2026-10-16. Evidence expires after 90 days and requires a new source review; viewing this page does not renew it.
What are the ingredients in Pure Protein Birthday Cake Bar?
The recorded ingredient statement reads: PROTEIN BLEND (SOY PROTEIN ISOLATE, MILK PROTEIN ISOLATE, WHEY PROTEIN CONCENTRATE, WHEY PROTEIN ISOLATE), MALTITOL SYRUP, HYDROLYZED COLLAGEN, GLYCERINE, MALTITOL, FRACTIONATED PALM KERNEL AND PALM OIL, WATER, SPRINKLES (SUGAR, CORNSTARCH, CONFECTIONER'S GLAZE, YELLOW 5, RED 3, CARNAUBA WAX, BLUE 1, RED 40, YELLOW 6, BLUE 2), SUGAR, CANOLA OIL, NATURAL FLAVOR, CALCIUM CASEINATE, MILK PROTEIN CONCENTRATE, NONFAT MILK, TAPIOCA STARCH, YOGURT POWDER (NONFAT MILK, LACTIC ACID), SOY LECITHIN, SALT, CORNSTARCH, SUCRALOSE, TOCOPHEROLS ADDED TO PROTECT FLAVOR
Is Pure Protein Birthday Cake Bar healthy?
Its recorded label lists seed oils, artificial dyes and artificial sweeteners (3 of the 9 additive groups we check). Its clean score is 47 out of 100. That is a label check, not a nutrition rating: sugar, sodium, calories and portion size are separate questions.
Same shelf. Different labels.
What else could go in your basket?
See the full table: Snack bars ranked by clean scoreSnack bars options · US labels. Sorted by clean score, the same label-based score as the shelf ranking table; each card names the additive groups its label lists out of the 9 we check. Neither is a nutrition or quality rating. Different formats and flavors can have different recipes.
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Prices are dated observations for the stated package, exclude tax and shipping, and expire after 30 days. Ingredient evidence expires after 90 days. Unknown evidence is never ranked as fewer matches.
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